Internationally acclaimed musician YUNGBLUD is added to the already impressive Coke Studio™ 2023 lineup, releasing a fresh take on Primal Scream’s 1991 hit, “Movin’ On Up.”
Recorded live at the famed AIR Studios in London, in collaboration with 26-year-old Afro-fusion singer/songwriter BNXN, this new version brings together a euphony of percussionists, gospel singers, horns, strings and electric guitars combined with YUNGBLUD’s bold and brash performance style and BNXN’s smooth lyrical delivery.
Since releasing his self-titled debut EP in 2018, YUNGBLUD has undeniably become the voice of Gen-Z, using his music to unite and empower the youth of today. With multiple #1 albums already under his belt, as well as being BBC Sound Of nominated and an MTV Push winner, YUNGBLUD has nurtured a vast collective of dedicated fans around the globe, with a social following of over 14.5 million and accumulating billions of streams, cementing him firmly amongst the top alternative artists of his generation.
“It was amazing to be given the opportunity to cover this classic anthem. Primal Scream are one of my favourite bands of all time and to be given the honor to take it on in this prestigious studio was incredible. To put a new spin on it with BNXN was amazing too,” said YUNGBLUD. “The energy in the room that day we recorded was joyous and that really comes across in the performance. I’m excited for my fans to hear this version, but equally excited for new fans from BNXN’s world and fans of Primal Scream to discover this really special performance.” - YUNGBLUD
BNXN (fka Buju) hails from Lagos, Nigeria. Having sold out concerts, and working with acclaimed artists such as Pheelz, Dave and Wizkid, BNXN has also won two Headie awards - recognising outstanding achievements in Nigerian music - including one for Next Rated artist and one for Best Rap Single.
“The process was amazing and I’m happy we were able to connect. YUNGBLUD is an extremely talented musician and the fact that he creates something totally different and raw is what made me intrigued about everything. I was really excited to fuse the sounds we both create into something amazing and I’m glad we did that,” said BNXN. “This is something generations to come would see and appreciate at the same time, because I don’t think it’s something we see every day especially in Nigeria. Rock/Metal fusing with Afrobeats is something else and I’m just glad to be a part of it.” - BNXN